We made it through February 2020 — and one confusing extra day of winter. How are we going to celebrate our leap year resilience? By shopping the most wanted items from this drawn-out month. We’re talking 29 of the best trending new product drops, steeply discounted flash sale finds, back-in-stock bestsellers, hidden gems, and tried-and-true essentials.
Seasoned readers won’t be surprised to hear that we’ve been busy little product bees, buzzing into their virtual carts and picking out the top-bought items from the past 28 29 days. But, if you’re an R29 newbie, don’t get those privacy feathers ruffled — because all this juicy audience data is completely anonymous and sourced from past high-performing shopping stories on site.
Now, without further ado: all the trending fashion to beauty and home favorites that made this extended February feel just a little less dire.
At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. All product details reflect the price and availability at the time of publication. If you buy something we link to on our site, Refinery29 may earn commission.
Hard As Hoof Nail Strengthening Cream
Would you believe us if we told you this reader-supplied Amazon nail-strengthening cream was the top-purchased product of the month by a landslide? We’ll just let its thousands of 5-star ratings and passionate success stories of turning weak-winter nails into sweet-smelling, nourished, and unstoppable tips do the convincing.
Onyx Professional Hard As Hoof Nail Strengthening Cream, $, available at Amazon
Everlane The Long-Sleeve V-Neck Bodysuit
After covering the awaited return of the brand’s beloved long-sleeved bodysuits that sold out within two weeks’ time, our readers were chomping at their add-to-carts. And we can see why: the form-fitting and figure-flattering classic is an effortless winter layering essential.
Everlane The Long-Sleeve V-Neck Bodysuit (Black), $, available at Everlane
Glossier Skywash Eyeshadow In Pool
Our readers love a hyped-up product drop from an equally hyped-up beauty brand — and Glossier’s newest Skywash eyeshadow launch nailed that dynamic shopping duo on the head. Check out our very own R29 takes on the Southwestern-inspired shades IRL.
Glossier Skywash in Pool, $, available at Glossier
Amazon Beaded Bird Tassel Earrings
A true Amazon-accessory treasure brought to the top of our cold February carts by one reader who swears they can, “brighten up any outfit and make it feel more joyful.”
Best Lady Beaded Bird Tassel Earrings, $, available at Amazon
Etsy Mismatched Vintage Glassware Set
What would we (and our readers) buy with $100? Apparently a luminous set of mismatched glassware from Simplychi Vintage’s treasure shop on Etsy.
simplychi Mismatched Vintage Glass Set (6), $, available at Etsy
Mark Alan Faux Leather & Fur-Collar Jacket
After tapping the street-style pros for their top black-legging pairing tips, readers lined up to cart this under-$20 hidden-jacket-gem from Walmart.
Mark Alan Leather Faux Fur Collar Jacket, $, available at Walmart
Urban Outfitters Female Form Vase
Even though this most wanted decor find is no longer on flash sale, it’s still an under-$20 shopping gem worthy of adding to cart (and to your space) ASAP.
Urban Outfitters Female Form Vase, $, available at Urban Outfitters
Amazon Thick Seamless Cotton Scrunchies
Another product underdog of the month was a multicolored pack of thick but soft seamless cotton scrunchies for under $10 — that our Amazon’s Hidden Gem contributor claimed helped her prevent breakage and restore confidence in her hair.
BETITETO 20-Pack Seamless Cotton Scrunchies (Multicolor), $, available at Amazon
Buffy The Cloud Comforter
Between this cold winter weather and our top-performing home-sale to sustainable-bedding roundups, Buffy’s soft-as-a-cloud comforter was a trending-for-February buy.
Buffy The Cloud Comforter, $, available at Buffy
Maude Shine Organic Personal Lubricant
It’s no surprise that Maude’s beside chic, 100% natural, and pH-balanced bottle has once again topped our monthly most wanted list — especially after we featured it as one of the star contenders in our top women-approved lubes roundup.
Maude shine. organic personal lubricant, $, available at Maude
Nordstrom Faux Leather Leggings
Blame it on the style lure of leather leggings or the siren-song of a winter super sale — whatever it was, this Nordstrom-exclusive pair overtook our readers’ February shopping carts.
Nordstrom Faux Leather Leggings, $, available at Nordstrom
Cocokind Turmeric Tonic
If you’ve been keeping tabs on 2020’s skincare trends, then you probably also carted this top-shopped turmeric tonic — the ginger, tea tree, turmeric, and witch hazel blend is a gentle cure-all for inflammation and dark spots.
cocokind Turmeric Tonic, $, available at cocokind
Amazon Wooden Nose Eyeglass Holder
As soon as we laid eyes on this Amazon gem, we were swept with the feeling that it would become a runaway product hit. And it did — if not simply for the exact same reasons the reader who submitted it bought the thing, “It’s really cute and the perfect size for my nightstand.”
Royal Wooden Nose Eyeglass Holder, $, available at Amazon
Knickey High-Rise Brief
These equal parts sexy and insanely comfy briefs topped February’s shopping ranks due to a coveted spot in our comprehensive roundup on top-rated cotton underwear.
Knickey High-Rise Brief, $, available at Knickey
The Ordinary AHA 30% BHA 2% Peeling Solution
After trying every product from affordable skincare favorite The Ordinary, shoppers were hot-to-cart its supreme peeling solution to combat dreary winter skin. The blood-red solution is a potent mix of alpha-acids, beta-hydroxy acids, and antioxidants that smooths skin within minutes of use (according to our glowing tester).
The Ordinary AHA 30% + BHA 2% Peeling Solution, $, available at The Ordinary
Rent The Runway
Our readers’ cure to a case of winter-wardrobe fatigue? A discounted trial-run of RTW’s freshest 15,000 fashions looks delivered direct to their doorsteps.
Mike’s Hot Honey
Another last-minute Valentine’s Day gifting hit that pretty much serves as an all-season to occasion product MVP — this delectable condiment is the perfect spicy-sweet addition to anything from pasta to ice cream, pizza, popcorn, and beyond.
Mike’s Hot Honey Hot Honey 12 oz., $, available at Amazon
Topshop Mock Neck Sweater
This top-shopped (pun intended) slouchy sweater was a breakout product star during our flash coverage of Nordstrom Rack’s President’s Day weekend blowout — and it’s still on sale! We’re imagining hoards of R29 readers sporting it in snug-but-chic winter style, paired with wide-leg jeans or a satiny midi skirt and combat boots.
Topshop Mock Neck Sweater, $, available at Nordstrom Rack
Amazon Leather Travel Jewelry Case
Portability, price point, and overall style all add up to why this unassuming jewelry travel pouch has surpassed its Amazon Hidden Gem status reaching most wanted shopping fame as a top-bought product of the month.
CASE ELEGANCE Saffiano Leather Travel Jewelry Case, $, available at Amazon
Etsy Poland Furniture Floating Nightstand
R29 readers love an extra savvy furniture purchase — which is why they carted up this floating nightstand piece off Etsy as a minimalist-chic, small-space solution.
PolandFurniture Floating Nightstand, $, available at Etsy
Etsy Plus Lingerie Set
This beautiful floral-applique set wasn’t just a bestseller on Etsy with a top spot in our favorite Valentine’s Day lingerie feature, it also ascended the ranks of R29 readers’ February carts too.
ImPoutyLingerie Baby Blue Lingerie Set, $, available at Etsy
Everlane The Day High Heel
Everlane, back at the top of our carts yet again with an irresistible markdown on this pair of high-stacked, Italian-leather heels —which made an appearance in our R29 Sunday shopping newsletter.
Everlane The Day High Heel – Black, $, available at Everlane
Amazon Electric Candle Lighter
Some may call it an unnecessary doodad, others a candle-season essential — we like to call a most wanted February purchase that kept one reader’s fingertips singe-free when lighting up her favorite burnt down wicks.
haino Rechargeable Electric Arc Lighter, $, available at Amazon
Aerie Wrap One-Piece Swimsuit
Another fashion essential just as timeless and top-carted as the bodysuit: this sexy wraparound swimsuit style. R29 readers shopped it as a standout favorite from our Hype Machine on black one-pieces with the most radiant customer reviews.
Aerie Wrap One Piece Swimsuit, $, available at American Eagle Outfitters
Marvel Avengers Infinity Gauntlet Silicone Oven Mitt
Say hello to one of our favorite most carted surprises from the month: the irresistibly novel, silicone Avengers’ oven mitt featured in our V-Day guide to really good last-minute gifts.
Marvel Avengers Infinity Gauntlet Silicone Thanos Oven Glove, $, available at Amazon
PinkCherry Silicone Remote Bullet Vibe
Does this incognito-pink bullet look familiar? That’s because it’s graced our MVP ranks of everything from best remote-control sexy toys to the most wanted products kicking off 2020.
PinkCherry PinkCherry Silicone Remote Bullet Vibe, $, available at PinkCherry
Sojos Classic Square Polarized Sunglasses
Our readers already stanned Sojos for its stylish blue-light-blocking lenses, but when an Amazon Hidden Gem-er wrote in with this chic pair of sunnies from the brand their must-cart obsession intensified.
Sojos Classic Square Polarized Sunglasses Unisex, $, available at Amazon
BYREDO Suede Rinse-Free Hand Wash
It’s cold and flu season, making clean hands a most wanted shopping priority — enter: this rinse-free handwash featured in our top spring-break travel accessories roundup. It’s a gentle alternative to harsher alcohol-based sanitizers and smells like luxe bergamot, pear, crisp amber, and soft musk.
Byredo Suede Rinse-Free Hand Wash 1 oz., $, available at Bloomingdale’s
Saatva Classic Luxury Firm Mattress
This luxury hybrid mattress didn’t exactly sell by the dozen — it’s $$$$, after all. But, by budget standards, it still clocked in as a big blip on our reader-shopping radar. This surprising number of February sales ensued our Tried & True feature where we actually slept on the top-rated mattress for a full 30 days.
Saatva The Saatva Classic Mattress, $, available at Saatva
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