Venture Jacquard is the most recent gambit from Ivan Poupyrev, the incredible cooperation fashioner who Google, by method for Motorola, poached from Disney Research in 2013. Composed inside of Google’s Advanced Technology and Projects (ATAP, which Google depicted in front of an audience at I/O a week ago as their “little, crude gathering of privateers taking a shot at devilish cool crap”), Project Jacquard gives material producers the capacity to impregnate their fabric with another sort of twisted conductive string. Dissimilar to standard conductive string, similar to the kind utilized as a part of different touch-screen-empowered gloves, this string comes in any shading, and can be utilized as a part of any current modern linger or machine. At the point when combined with a little Bluetooth controller running on a standard watch battery kept in a devoted pocket, it will give any article of clothing or bit of fabric the capacity to match with different devices and work like a touch screen.

Walking on stage at Google I/O wearing a linen jacket threaded with touch-capacitive sensors, Poupyrev stated the fact that even though smart garments are nothing new, they’re still fringe novelties because they just aren’t realistic to produce on a scale.

“The clothing industry makes 19 billion garments per year,” observes Poupyrev. “Compare that to the 128 million smartphones made last year. So when we talk about interactive textiles, we need to think about it at the scale of clothes manufacturing, using existing supply chains and existing industrial weaving machines.” And those supply chains and machines? They’re torture on sensitive electronic components. Before a garment hits a clothes store near you, it will be stretched, washed, and even blasted with fire.

So imagine a pair of jeans where you can invisibly control media playback on your smartphone, silence an incoming call, adjust your home’s smart lights, send simple messages to friends, and more. All without pulling out your phone, just by tapping and swiping on the fabric. Actually, no need to imagine such a pair of jeans: denim maker Levi’s, expects to release a pair in early 2016